Google Apps - Premier Edition

From the You-Know-When-Ajax-Has-Gone-Mainstream-Dept, Google announced today it will be offering businesses a premium service for its key productivity applications, at $50/user/year. The package includes:

• Access to office-style applications - Google Docs & Spreadsheets, Google Page Creator. No presentation package yet - perhaps Google should acquire S5 :-).
  
• Access to communication applications - GMail (@your-own-domain), Google Calendar, Google Talk (voice/IM).
  
• Access to Google Homepage (maybe corporations could deck this out to become their intranet homepage?)
  
• Control panel to manage the domain
  
• Ads can be turned off
  
• Storage at 10GB/user
  
• Integration with organisation’s sign-on and email infrastructure
  
• Phone support

The apps themselves are available to anyone, but the integration and extra services come with the premium service. Google provides this comparison table.

The giant elephant in this room is your company’s data sitting on Google’s servers. In the absence of an “Apps Appliance” sitting inside the firewall, there will always be a major proportion of the market unwilling to commit to a solution like this - increased risk of data loss, theft, and manipulation. Google’s pure-external model keeps things nice and simple, but it’s not for everyone.

Zoho, for example, offers “in-premise edition” to run inside an organization’s network. Similarly, Zimbra’s collaboration app. It’s also becoming possible to make your own stack, with apps like Wikicalc and the various wikis, though nothing as comprehensive as Google’s offering. It’s feasible MS will move their apps in that direction too.

The comparison among these approaches will be worth watching in coming months. For now, though, it’s great to see how much Ajax and the web has evolved in the past two years, with Google providing a lot of the inspiration. From TechCrunch: “Beyond competition and concerns, tonight is a good time to recognize the incredible force of innovation that Google is as well. Its nearly full-service suite of sophisticated, integrated online services is something of historic proportion.”

Bill Gates on Web Apps

If you’ve read any tech news in the past 24 hours, you’ll now be familiar with the meeting Bill Gates held among influential bloggers, ahead of next year’s Mix conference. Aside from learning what’s on Bill’s Zune, we get to hear his views on the future of web apps, thanks to a question from Liz Gannes. She asked him which apps should live in the browser and which should not, one of the key questions in Ajax and one we have touched on in the past.

He replied that the distinction would come to be silly from a technical standpoint, but that the necessary movement toward web APIs does present challenges on the business side. “One of the things that’s actually held the industry back on this is, if you have an advertising business model, then you don’t want to expose your capabilities as a web service, because somebody would use that web service without plastering your ad up next to the thing.”

His solution wasn’t very specific: "It’s ideal if you get business models that don’t force someone to say ‘no, we won’t give you that service unless you display something right there on that home page.”

Then for the tease: “And, you know, [inside the browser and outside the browser are] moving towards each other, but there’s still a bit of a barrier there, and new technology, things we’re working on, really will change that.”